Case study
Streetwear Brand
LOCATION
Missouri City, TX
INDUSTRY
Clothing
RESULT
From 10.8% to 36.4% Email Revenue in 67 Days
OVERVIEW
A Dallas-based streetwear brand had strong weekly product drops, but email was contributing only 10.8% of total revenue. We rebuilt their Klaviyo system to turn email into a consistent revenue channel.
CHALLENGE
Their email setup was fragmented—broken flows, missing revenue triggers, weak segmentation, inconsistent campaigns, and emails that didn’t fully match the brand. The channel existed, but it wasn’t working as a system.
RESULT
Email revenue grew from $20.3K to $76.8K in 67 days, increasing its contribution from 10.8% to 36.4% of total store revenue.
