Case study
Woodworking Tools Brand
LOCATION
San Antonio, TX
INDUSTRY
Woodworking
RESULT
From 11.3% to 31.1% Email Revenue in 5 Months
OVERVIEW
This US-based woodworking tools ecommerce brand already had strong product demand, paid traffic, and steady sales—but email was contributing only 11.36% of total store revenue. We rebuilt their lifecycle marketing around high-intent product demand to make email a more scalable revenue channel.
CHALLENGE
Their flows were basic and under-optimized, segmentation was weak, campaigns lacked consistency, and the email strategy wasn’t aligned with the products generating the most traffic. The system existed, but it wasn’t structured around revenue.
RESULT
Email revenue grew from $4.3K to $68.8K in 5 months, while email’s contribution increased from 11.36% to 31.13% of total store revenue. The new system also expanded into SMS, helping turn lifecycle marketing into a consistent 30%+ revenue channel.
"Great email marketing pro. helped us taking our revenue from email & SMS from 0 to 30%. highly recommended."
Woodworking Tools Brand
